Social Media Executive - Sport
|Job Title:||Social Media Executive - Sport|
|Contact Name:||Emma Holloway|
|Job Published:||4 months ago|
WHO THEY ARE AND WHAT THEY’RE LOOKING FOR//
A leading London based sports marketing / digital agency with a core focus on football, supporting both clubs and brands on a global scale with a heavy focus on short-form video. They’re looking to build their Social Media team with the recruitment of four football focussed Social Media Executives.
WHAT YOU’LL BE DOING//
Not a traditional out of the box sport-related social media job, you’ll think strategically and long-term to meet client briefs. These clients could be a Champion’s League Football Club one moment, and one of the world’s largest Airlines the next!
You’ll be targeted on driving users to client social platforms - increasing video views and delivering the economic outcome needed for advertisers.
Social Media activation will form a key part of your role, ensuring all social elements of a deal with a brand are executed to the high level expected.
Understanding how the commercial team works is key as they’re selling deals with social media requirements that you must fulfil.
Creativity is essential – You’ll be regularly challenged and tasked with creating head-turning social media postings that accurately reflect the story the commercial team want to tell. Not just through your excellent editorial skills but also through relevancy, accuracy and timeliness of posts; you’ll need to stay ahead of the rest and keep in line with the user's mindset at all times.
Keeping your finger on the pulse of the industry is essential. You’ll keep in tune with popular culture related to football and will be highly conscious of any major events on the horizon and new talent emerging into the football world.
THE SKILLS & EXPERIENCE YOU NEED//
Strong prior transferable experience in sport and digital
You’ll have worked in a sports/entertainment based agency or client-side previously
Able to demonstrate experience in sport business, sports brands and football
Must have an encyclopaedic knowledge of football and its domestic and international leagues
Must have strong creative and editorial skills
Contingency thinking style
Strong working relationships with leading social media networks
Due to the nature of the sports industry and match scheduling, you will be expected to regularly work weekends and evenings.
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