Senior Marketing Manager - Premier League Football
|Job Title:||Senior Marketing Manager - Premier League Football|
|Contact Name:||Darren Simmons|
|Job Published:||about 1 year ago|
WHO THEY ARE AND WHAT THEY'RE LOOKING FOR//
A leading Premier League football club, based in London. They're looking for an exceptionally talented sports marketing professional who will drive their football marketing strategy for both the Men's and Ladies teams.
They require a natural storyteller with strong creative ideas who can drive the football narrative and help to drive ticket sales and membership renewals.
WHAT YOU'LL BE DOING//
You'll produce and then deliver the tactical marketing plan to cover all Premier League, Champion's League, FA Cup, Carabao Cup and EFL Trophy matches.
With a specific focus on reaching KPIs for game growth and ticketing for both the Men's and Ladies teams, you'll work closely with the club's player co-ordinators on contractual appearances and activations around match days.
Helping to ensure a fan first strategy through brilliant membership initiatives, you'll work both locally and internationally to ensure exceptional fan engagement and sports marketing opportunities.
Managing your own budget and leading a small team, you'll work with Editorial and Production on match programme content and you'll be tasked with setting the football and player marketing strategy.
As a key point of contact and authority on strategic football marketing within the business, you'll also take a lead on fan forums, annual fan surveys, and work closely with national football governing bodies, player agents and key influencers within the game.
Other areas you'll support will include community outreach programmes, the CRM team to ensure the best possible level of engagement with members, season ticket holders and ticket purchasers, and key non-match day events specific to the Men's and Ladies teams such as store signings and player activations.
THE SKILLS & EXPERIENCE YOU NEED//
- Strong experience in sports marketing, ideally but not essentially in football
- Natural storytelling ability with great creative ideas
- Comfortable working in a matrix environment and presenting to senior stakeholders
- Proven driving ideation within a fast-paced environment
- An inspirational leaders and people manager
THE EXECUTIVES IN SPORT GROUP//
The Executives in Sport Group is the Sports industry's leading Recruitment Consultancy, providing permanent, contract, and interim recruitment solutions and Executive Search / Headhunt. We primarily work with Professional Sports Clubs, Governing Bodies, Rights Holders, Sponsors, Broadcasters and Agencies. Visit our website to find out about the latest jobs in the sports industry www.eisg.com
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